Member of South Florida Shooting Club holding an over-under shotgun at the station
For private clubs · Florida first

One shoot day a quarter. A membership engine all year.

Reels, photos, email and a member referral program, run for your club every month. No new hire. We never touch your books.

South Florida Shooting Club
Palm City, Florida
What this is

A general manager reports four numbers to a board. Applications, reactivations, event turnout, referrals. Everything we make points at one of them.

We bring a director and crew to your property once a quarter. That day becomes a quarter of reels and photographs, four to six emails a month written and sent by us, and a referral program run month to month with your front desk. You get one page a month that's ready for the board packet.

Member with shotgun over his shoulder at South Florida Shooting Club members' shoot
South Florida Shooting Club, members' shootPalm City
Clay targets breaking over the course at South Florida Shooting Club
No Boundaries veterans' day
South Florida Shooting Club
2025 to 2026

We built and ran their member referral program and the content behind it.

970 to 1,000
Members. From roughly 970 to the club's cap, with a waitlist behind it.
More than 100
New memberships the general manager credits to the referral program.
$180,000
Black Friday 2025, the largest single revenue day in the club's history. Owned content and email. No paid ads.
I don't know how many new members we got from that. It's got to be more than 100. Emma Howells, General Manager, South Florida Shooting Club

The club put the referrer's name on every application. That one line is the whole tracking system, and it's why the number is a count and not a guess. We'll show you how it's set up on the call.

HotShots youth squad on the line at South Florida Shooting Club
HotShots youth squadSouth Florida Shooting Club
What we found

We looked at 74 clubs before we called one.

Yacht, golf, hunting, fishing and shooting clubs across Florida, Texas and the Carolinas. The website, the Instagram, the last nine posts, the membership page.

Most of these clubs are full of the moments people join for. A member-guest at dusk. A billfish weigh-in. A kid's first clays lesson. Almost none of it leaves the gate. That isn't a staffing failure. Membership directors are running tours, boards, events and the inquiry pipeline. Nobody handed them a crew.

50of 74
Have no public way for a prospect to sign up for the club's emails.
27of 74
Have no working Instagram. Private, dormant, dead since 2022, or none at all.
108of 494
Recent posts that were video. The rest were stills and flyers.
How a quarter runs

One day on property. Three months of output.

01

Shoot day

Our director and crew spend one day at the club. Members, staff, the course, the docks, the range, the dining room. You give us a date and the people you want on camera. You don't run the day.

02

The bank

24 to 30 reels and a photo library cut from that day, delivered within 14 days. Enough for the whole quarter.

03

Every month

8 to 10 reels posted on a calendar we set. Four to six emails written, built and sent from your platform. The referral program run: cards, tracking sheet, incentive prompts to your front desk.

04

The report

One page. What went out, what it reached, opens and clicks, referral cards logged. Ready for the board packet.

What we never do. Log into your POS, your member database or your accounting. Take over your website. Promise you a membership number. Your numbers stay yours. We own the content and the machine that moves it.

The 5 Stand tower at South Florida Shooting Club, Palm City
The 5 Stand towerPalm City
The work

Shot where your members already are.

Shooter on the line at South Florida Shooting Club
South Florida Shooting ClubFilm
Aerial photograph of a marina, Media Applications Group
Marina, aerialPhotograph
Palm Beach County Sheriff helicopter at the 911 Memorial Stair Climb
911 Memorial Stair Climb, West Palm BeachFilm
Aerial of club grounds, Ducks Unlimited film
Ducks Unlimited, on the club groundsFilm
Three ways in

Start with Foundation. Every club does.

Pricing is on the call, next to your dues and the cost of doing this with a hire. Here's what each one is for.

Step one

Foundation

For a club whose application is a PDF and whose Instagram nobody owns.

A public membership or tour-request page. Email capture with a three-email welcome sequence. Promo codes. Instagram cleaned up. One launch shoot day, 8 to 10 reels and a photo set. The referral program built and launched.

One time. Live in 30 days.
Recommended

The Club Engine

For a club with a GM or membership director who wants growth and doesn't want another hire.

One shoot day a quarter. 24 to 30 reels and a photo library each time. 8 to 10 reels posted a month. Four to six emails a month, written and sent by us. The referral program run every month. One report a month.

Billed as a quarterly production block plus a monthly engine fee, so no one's asked for a quarter up front.

12 months. First 90 days committed. 60-day notice after.
If your board asks for proof

Club Engine + Attribution

For a club whose board wants the number tied back.

Everything in the Engine. You send us one read-only export a month. We match applications, promo codes and referral cards to it and write it up. Quarterly board deck included. Most clubs don't need this. We'll tell you if yours does.

Same term as the Engine.

Not included in any of them. Studio, paid talent, location fees, paid media, website or member-portal work, event-day coverage (quoted as its own day). Out-of-state travel is billed at cost and estimated before you book. You'll have the full exclusions page before you sign anything.

Delivery guarantee

24 reels and the photo library within 14 days of every shoot day, or next month's engine fee is waived.

Foundation goes live within 30 days of kickoff or the balance is forgiven. That's the whole guarantee. We don't promise members, and you shouldn't trust anyone who does.

Rate hold

The first three Florida clubs renew year two at year-one pricing.

Clubs budget in the fall and vote in committee. Start Foundation before the board meets and, if you're one of the first three, the Engine price you hear on the call is the price you renew at. The hold ends when the third club signs.

Free. Yours either way.

The Member Referral Blueprint.

The program that filled South Florida Shooting Club, with the numbers and the three emails. A GM can run it with no agency and no camera. Then twenty minutes with Ryan to size it to your dues and your membership category, and you leave with yours.

01The math. What one new member in your category is worth, and how many incentives it pays for.
02The incentive. Something from the culture of the club, made special, with their name on it.
03The card, the front-desk line and the application field that makes tracking automatic.
04Three launch emails to your members, written.
05The tracking sheet and a 30-day launch calendar.

Request

Send me the blueprint for my club.

The South Florida Shooting Club version lands in your inbox right away. Yours gets built on the call, with your dues, your initiation and your membership category, and you keep it whether or not we work together. Privacy policy.

Ryan Snyder, founder of Media Applications Group
Who you're booking with

Ryan Snyder. Founder, Media Applications Group. Stuart, Florida.

I spent years in the superyacht industry in Fort Lauderdale before I started MAG, so I know what a member expects when he comes through your gate. We've run South Florida Shooting Club's content and referral program since spring 2025, and we've shot for Ducks Unlimited, Park Hyatt and Virgin Voyages. I'm the one on the phone, I'm on property every shoot day, and I'm who you're booking twenty minutes with. MAG holds a 5.0 on Google across 24 reviews.

Media Applications Group crew on location

Twenty minutes. You leave with the referral program.

Bring your membership director. We'll walk through what one shoot day turns into at your club and whether it fits. If it doesn't, you keep the blueprint.

(954) 833-7446Book 20 minutes
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